Why You Shouldn’t Build an In-House Video Team?
Why You Shouldn’t Build Your Own In-House Production Team Dollars to donuts, you get the most value for your money when hiring an outside production company. But how could that…
Business is about people working together to achieve long-term visions and daily goals. Corporate culture defines how they get there. Corporate mission defines the goals of what is to come.
Big Picture coordinates on multiple levels with corporate goals.
First we summarize, then share that message with employees, job seekers, even the public. This will further help to define your brand. It can also provide the opportunity to highlight the personality and focus for your organization.
When it comes to training for specific job skills, or delivering a company message to your entire employee base, nothing is more cost effective and efficient as video.
Big Picture can help you save money while staying current.
For example, if you are rolling out your company policy book, and then say an unexpected event, such as a national pandemic, occurs? Since this would likely change certain safety procedures in the workplace, or even broaden that area to telecommuting, you would need to update your message.
If your existing handbook is a traditional print piece, you now have thousands (perhaps tens of thousands) of out-of-date hunks of dead tree products to throw away.
But with video, we simply bring appropriate talent in to cover whatever additions or revisions are necessary, edit them into your existing digital employee video handbook, and republish them online to replace your previous versions. Instantly you are up-to-date with minimal cost, and no waste to dispose of and figure out how to write off.
Current employees and new hires should have a wide range of online corporate training materials at their fingertips. Everything from explaining your company’s vision, mission, procedures, and protocols, to corporate software app instruction.
All of these increase the chances of each employee’s success with your organization.
Big Picture acts as a fantastic HR integration tool.
Effective Human Resources also functions to cultivate recruitment and new hires. A lot of the recruiting material from a company will be seen and shared with the potential applicant’s family and friends.
For years, workplace safety standards in the United States have improved due to increased attention on the welfare of each employee. Part of this effort though has resulted in a more litigious environment, often causing increased informational requirements for firms to comply with.
Big Picture understands the balance between thoroughness and efficiency in regards to workplace safety protocols.
For example, in a large company, you simply can’t take a thousand employees off the factory floor for an hour each just to have them read a new binder of OSHA laws on avoiding a particular safety hazard. But with video, you can create a short piece that your entire staff can view quickly on their smartphones or computer terminals.
This not only minimizes employee downtime, but ensures that everyone is seeing a uniform message that is also branded on behalf of a corporate culture that values employee safety and security.
Many organizations understand that one of the most effective methods of long term growth is establishing visible ties to the communities they reside in. Whether it's a factory or a non-profit, public awareness drives word of mouth references.
Big Picture produces video that connects corporations to citizens.
When the community at large can see video examples and testimonials of the companies who want to become part of the fabric of the towns and cities they inhabit, the doors of public support open wider. And not only does acceptance elevate, but so does interest in community support, from more employment applications to purchases of goods and services of these firms.
In order to grow, companies take on investors and partners. So it is crucial for continued expansion that those who support these companies be provided updated and well-presented evidence of the health of their investments.
Big Picture lives up to its name in relaying critical information.
In a sea of stock reports printed on newspaper stock and horribly designed visual slides, video cuts through to the passions and focus of those who financially support the organizations that they do. Further, video is more mobile than other report visuals, able to be saved, shared, and presented to others via something as simple and common as an investor’s phone or tablet.
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